Professionalism Exchange: Hard Conversations in Real Estate

Seminar Details

Communication with clients, REALTORS® and other real estate professionals is not always easy. Sometimes the messages REALTORS® must deliver are unpleasant and sometimes the people REALTORS® must communicate with are difficult. In this next professionalism exchange we’ll take a look at the hard conversations. After a brief review of key Articles of the Code of Ethics, attendees will break into groups to work out scenarios answering the questions “What would you say or do now…” Examples of hard conversations include: Fair Housing issues; Unresponsive buyers or sellers; Unresponsive agents; and more.


Professionalism encompasses a REALTOR®’s obligation to the Code of Ethics, license law and the common sense courtesies that make the relationship between clients, customers and other REALTORS® work. Suburban West’s “Professionalism Exchange” is an opportunity for members to come together to share and evaluate concerns about professionalism. The “Professionalism Exchange” is a continuation of SWRA’s “Pathways to Professionalism” efforts which began in 2008 with a 15-minute video program.

The Exchange is a live forum. Each forum will be 90 minutes in length. Each session will open with a brief update on any new information from NAR, PAR, the state Real Estate Commission. The remainder of each session will be open to members in attendance who wish to share issues with their peers. The forums will be moderated by a panel of REALTORS® and Association legal counsel, William J. Weber, Esquire.


June 21; 10:00 a.m. – 11:30 a.m.


Suburban West REALTORS® Association, Malvern




Register Now (once logged in, click “Events” then “Upcoming Meetings”) or call the Suburban West REALTORS® Association at 610-560-4800.