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April 25, 2008

 

 
 

Weekly News Service

Providing the Latest Association and Local Real Estate Information

The Weekly News Service is an exclusive benefit available to members of the Suburban West REALTORS Association. Featuring both Association news and local real estate industry information, the Weekly News is a service meant to benefit all members of the organization.

Philadelphia Area Foreclosures Down 30%

HouseAlthough most of the country is facing high numbers of foreclosures, the Philadelphia area foreclosure rate is down 30% from last year. One of the main reasons cited is many borrowers in the Delaware Valley had not obtained subrime loans over the past several years. An article in Wednesday's Philadelphia Inquirer explains more about the drop in foreclosure rates. Please click here for more details.

Upcoming Courses at Aronimink and Springfield

Aronimink classThe license renewal period is winding down, and so are the remaining classes for licensees to take. The Association of REALTORS School continues to offer classes at convenient locations in Delaware County, including the following:

Property and Transaction Disclosures, Friday, May 9, Aronimink Golf Club , Newtown Square- The course will specifically cover the Sellers Property Disclosures and sections of the Agreement of Sale. The course is designed to showcase various parts of these documents and the underlying meaning of many of the paragraphs so that you as the agent can better inform your client on the importance of disclosures. To sign up for this course, please click here.

Introduction to Residential Property Management, Friday, May 16, Springfield Country Club Springfield- This course will give licensees a basic level of property management information. Students will be able to follow the life cycle of a rental contract as well as gain extra insight to property management related contracts. To sign up for this course, please click here.

Keeping in mind that the license renewal deadline is on May 31, many classes are already full or near capacity. Licensees should sign up for courses as soon as possible to avoid being caught short on credits. To view a complete listing of courses through the Association of REALTORS School, please click here.

Professionalism Tip: Email Courtesies and Regulations

Person on laptopIn the spirit of co-operation and providing the best opportunities for clients, REALTORS use a variety of marketing strategies to promote the needs of buyers and sellers. In the process, too often, respect and consideration of peers and other consumers is unintentionally neglected.

When sending a broadcast (or mass) email, use care to protect the identity of the recipients. You may know everyone on the list, but the recipients do not and may not wish to have their email addresses exposed to strangers. Putting the recipient's email addresses in the BCC (blind carbon copy) space instead of the TO space will do this simply and effectively. If your address book is large, there are software programs available that will allow you to hide the recipients' email addresses. Some of these same programs also provide formatting templates for a professional looking email.

Consider screening your address book for those that may have need for a particular message rather then sending everything to everybody. Email software provides a variety of methods for you to group contacts based on various commonalities. Consistently sending emails to someone who does not want the message is a sure way to have your email address blocked and your reputation tarnished.

Additionally, there is legislation (CAN-SPAM) that controls the sending of commercial email. Commercial email is defined as "any electronic mail message the primary purpose of which is the commercial advertisement or promotion of a commercial product or service." The law applies to business of all sizes. Realtors must respect CAN- SPAM just as they must Do NOT CALL legislation. For a summary of the legislation and useful compliance resources click here.

This tip was provided by a REALTOR member of Suburban West REALTORS Association. In appreciation, this member will receive a gift certificate to the school. If you have a professionalism tip you'd like to share please send it to ptansey@suburbanwestrealtors.com.

Commercial/ Investment Marketing Exchange Meeting on May 9

The C/I Marketing Exchange will next convene at the Association's office in Malvern from 8:30 a.m. to 10:30 a.m. on Friday, May 9. While this month's topic is still to be announced, the meeting will also feature an opportunity to network with upwards of 30 other members interested in commercial/industrial/investment real estate and discuss any "haves" and "wants" of your clients. Contact Steve Farace at sfarace@suburbanwestrealtors.com for more information.

Memorial Notice

The Association is saddened to notify the membership of the passing of the wife of one of its longtime REALTOR Emeritus members. Winnie Miller, wife of member Russ Miller passed away on April 26, 2008 in Fort Myers, Florida. A mass of Christian burial will be held in her honor at 10:00 a.m. at the Sacred Heart Church, 316 East Broadway Ave., Clifton Heights, PA 19018.

Safety Tip

A year-long series of brief recommendations to promote REALTOR safety in the office and out in the field.

Do an initial walk-through with escape in mind. Upon entering an open house property for the first time, check each room and determine at least two "escape" routes. Make sure all deadbolt locks are unlocked for easy access to the outside.

Reminders:

Starbucks Morning on May 6- Are you looking to enhance your listing presentation? If so, come to the next Starbucks Morning at the Suburban West REALTORS Association. The topic for this session will be Market Data Statistics: Pricing and Marketing, which will explain how to obtain statistical reports and ways to prepare a seller's CMA within the TREND MLS. Members are invited to participate in this interactive seminar while enjoying free Starbucks coffee.

To sign up for this free event, please click here. Once logged in, please access the events calendar. To view a flyer with upcoming Starbucks Mornings topics, please click here.

Updated Member Rosters Now Available- The latest version of the Suburban West REALTORS Association member roster is now available. Current as of April 23, the roster features the office contact information for all REALTORS and Affiliate members of the organization. Members interested in obtaining their copy of the roster are welcome to stop by the Association office or contact Tina Lavelle at 610- 560- 4800 or email tlavelle@suburbanwestrealtors.com to have a copy mailed out. Note that members are eligible to receive one copy of the roster at no cost.

Upcoming Events at the Association:

Important Phone Numbers & Websites

 

phone: 610-560-4800

Disclaimer on Events--Please note that networking events are brought to members by the Suburban West REALTORS Association as a venue to meet and socialize with colleagues. Overt and direct recruiting practices are not acceptable during our events.

 

Suburban West REALTORS Association | 100 Deerfield Lane, Suite 240 | Malvern | PA | 19355